Ukrainian Association of Football and AVT Bavaria announce commencement of collaboration

10.06.2024 11:00

AVT Bavaria, the official importer of BMW Group, Aston Martin, Alpina, and INEOS automobiles in Ukraine, along with the Ukrainian Association of Football, announces the beginning of a four-year partnership. Besides organizational and marketing cooperation, which are undoubtedly important for the economic efficiency of every business, the key aspect of this partnership is its social component. Thus, the collaboration between AVT Bavaria and the Ukrainian Association of Football will facilitate logistical matters in preparing the Ukrainian national team for important matches and implement a series of social initiatives aimed at raising funds for charity and supporting Ukraine on its path to victory.

Photo by AVT Bavaria

Eric Berning, CEO of AVT Bavaria, expressed his joy regarding this partnership: "It is a great honor for our company to support Ukrainian football players on the eve of EURO 2024 when we will all be rooting for their victories on the football fields of Germany. We believe in the power of sports and the inspiration it brings. The Ukrainian national football team is a symbol of unity and hope for the entire country, and we are pleased to contribute to its success by providing the best conditions for transportation."

Photo by AVT Bavaria

Andriy Shevchenko, President of the Ukrainian Association of Football, also commented on the new partnership: "Collaboration with AVT Bavaria is an important step for the UAF team, which strives for reliable and transparent partnership. The BMW brand has established itself as a responsible business with a pro-Ukrainian stance. Since the beginning of the full-scale war, leaving the market of the aggressor country, AVT Bavaria, in cooperation with United24, has directed a significant amount of funds to support Ukraine's needs. We are grateful to AVT Bavaria for its support and belief in Ukrainian football, and I am confident that together we can contribute to achieving the greatest victories for our country."

Photo by AVT Bavaria

The partnership between the Ukrainian Association of Football and AVT Bavaria demonstrates the strong ties between business and sports in Ukraine. Thanks to AVT Bavaria's support, the Ukrainian national football team will be able to use modern and reliable BMW vehicles, ensuring maximum comfort and safety for the team's travels.